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ATLANTA EJ Footwear has hired Thompson & Company without a review to prepare brand identity and launch materials for Hummer shoes, the agency said.
Casual, formal and sports shoes and boots manufactured by EJF in Franklin, Tenn., will be sold through an agreement with General Motors’ Hummer division in high-end footwear and department stores beginning in August.
Thompson, which handles work for the client’s Georgia Boot line, will create ads for trade publications such as Footwear News and Footwear Plus that will break in the second quarter.
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