CPG News

This Earth Week, Danone's Two Good Yogurt Aims to End Food Waste

#MakeFoodGoFurther campaign includes donations to food rescue organizations

Celebrity chef Tom Colicchio cooking in kitchen — Celebrity chef Tom Colicchio offers tips to reduce food waste while cooking at home.Danone

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Plenty of brands have released new spots and put their weight behind environmental causes to commemorate the 50^th Earth Day. And with a focus on Earth Week, Danone’s low-sugar Greek yogurt brand, Two Good, has set its sights on reducing food waste by asking people to #MakeFoodGoFurther.

The food problem in America is a perplexing one. On one hand, the U.S. Department of Agriculture states that between 30%-40% of the nation’s food supply ends up in landfills.