These Imaginative Zillow Ads Take the Fear Out of Finding a New Home

The platform is expanding as a full-service real estate partner

In case you haven’t already seen that Saturday Night Live skit that pokes fun at millennials’ obsession with Zillow, host Dan Levy leads the cast in a suggestive, breathy infomercial that feels all too real for anyone whose greatest fantasy is buying a home they can’t afford. After the spoof aired in early February, CEO Rich Barton was quick to join in on the fun.