Announcing! Brandweek is headed to Phoenix, Arizona this September 23–26. Join us there to explore the future of marketing, discover cutting-edge strategies and network with the best in the business.
In April, Olive Veronesi was in quarantine at her home near Pittsburgh when she realized she was down to her last 12 cans of Coors Light. A family member shared a photo of the 93-year-old in her doorway with a Coors Light in one hand and a sign that said, “I need more beer!!” in the other.