The Olympics Is Showing Its Age as Major Brands Question Whether It's Worth Advertising In

It's still the world's premier sporting event, but has seen its fair share of controversies

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Last week, the 2020 Olympic Games kicked off in Tokyo with all the pomp associated with planet Earth’s premier athletic event.

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This story first appeared in the July 26, 2021, issue of Adweek magazine. Click here to subscribe.

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