The Most Popular Super Bowl Ads of the Past 5 Years

We count down the big hits and big spenders

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Many brands are already showing off their Super Bowl LIII commercials, so we decided to take a look back at some of the biggest ads from the most recent Super Bowls. With help from TV ad measurement service iSpot.tv, Adweek editorial director James Cooper and brand marketing reporter Katie Richards give us the rundown on the Big Game’s big spenders.

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