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In one of the zanier bookings slated for this year’s South by Southwest tech festival in Austin, Texas, billionaire mogul Mark Cuban is set to share a stage with a computer-graphic character called Zero, an anime-like avatar who sports spiky red hair and a cyborg right hand. The latter will appear via video call from an animated bunker located in a virtual world known as Nexus.
“There is a new world of virtual humans, and I’m looking forward to getting one’s perspective,” Cuban said in an email to Adweek.