The City of Atlanta Now Has Its Own Video Streaming Platform to Lure Millennial Workers

THEA launches at SXSW

Atlanta-based Blossom is one of the many partners for ChooseATL's new streaming platform. Courtesy of Blossom

The city of Atlanta has a new marketing tool that it hopes will help them court milennials to live and work in the city.

@ktjrichards Katie Richards is a staff writer for Adweek.