That Crocodile Dundee Reboot: Here’s the Whole Story Behind the Movie That Wasn’t

Confused? So was Chris Hemsworth

Chris Hemsworth and Danny McBride starred in the Super Bowl ad—there’s no movie—from Tourism Australia. Tourism Australia

Back in November in a place called Adels Grove, deep in a remote corner of the Australian state of Queensland, Chris Hemsworth and Danny McBride were shooting a scene with a water buffalo.

@UpperEastRob robert.klara@adweek.com Robert Klara is a senior editor, brands at Adweek, where he specializes in covering the evolution and impact of brands.