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NEW YORK Texas is trying to convince drivers who drink to catch a cab instead of climbing behind the wheel— or, in keeping with the season, behind the reins of a certain sleigh.
The state on Monday began its ninth annual campaign against drinking and driving with a stop-motion animated commercial. It was produced by Austin, Texas-based Sherry Matthew Advocacy Marketing, which has done all previous eight campaigns, said Mark Cross, a representative for the state’s Department of Transportation, which commissioned the work.
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