Telecom, Chevy, Kids Converge at MaxMedia

ATLANTA MaxMedia Design said it has added three clients. Cingular Wireless, Chevrolet, and the Boys and Girls Club of America’s National KidsDay have tapped the Atlanta shop to develop interactive campaigns.

According to MaxMedia founder and chief executive officer Keehln Wheeler, the agency has designed and developed an interactive program for Atlanta-based Cingular Wireless that is currently available in select retail locations. The kiosks, designed by Eddie Owens, allow customers to research and order SBC Yahoo! DSL service. Wheeler added that MaxMedia also is developing a CD with the capabilities of the kiosk to distribute to 5,000 Cingular customers.

Chevrolet, a division of Detroit-based General Motors, selected MaxMedia to develop a Web site that promotes the car maker’s “Chevrolet, We’ll Be There,” Mother’s Day and Father’s Day promotions, the shop said. The Internet venue also features Chevrolet’s sponsorship of the Essence (Magazine) Music Festival and radio promotions.

The newly designed Web site for the Boys and Girls Club of America provides information for the organization’s third annual National KidsDay, which will be held on Aug. 3, 2004. MaxMedia also has developed a print effort for the KidsDay campaign.

“The new look of KidsDay is fun and professional,” said Claire Rust, manager for National KidsDay. “MaxMedia’s Web site and print materials have taken the National KidsDay brand to the next level.”

Wheeler noted that all three interactive accounts were won following reviews involving undisclosed agencies. Billings were undisclosed.