TBWA\WorldHealth Names First CEO

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NEW YORK Anne Devereux, chief integration officer of Omnicom Group’s BBDO here, has left to become the first worldwide CEO of sister network TBWA\WorldHealth. At the same time, Devereux becomes CEO at LLNS (the former Lyons Lavey Nickel Swift), one of largest shops in the TBWA\WorldHealth group.

At LLNS in New York, she succeeds Al Nickel, who remains as chairman. The shop’s domestic-only clients include Pfizer, Braintree Laboratories and Purdue Pharma.

As head of TBWA\WorldHealth, Devereux, 44, reports to TBWA North American president Robert LePlae and Nick Baum, president of TBWA’s Western European region.

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