TBWA\C\D's Hackworthy Heads to DDB

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NEW YORK David Hackworthy, director of strategy at Omnicom Group’s TBWA\Chiat\Day in New York, is leaving to take a top brand planning job at sister shop DDB in London, where his title will be chief strategic officer.

DDB said his position at the shop is a new one. Lucy Jameson, director of account planning, continues in that role. Hackworthy will join the shop on Sept. 6.

Hackworthy, who spent five years at the New York office of TBWA\C\D, resigned on Friday.



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