TBWA/C/D Hires Ex-Nike Exec

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Michael Allen Joins to Oversee $400 Mil. N.A. Nissan Account
LOS ANGELES–A former Nike marketing executive has been hired by TBWA/Chiat/Day to oversee its $400 million North American Nissan account.
Michael Allen, 35, who has Southern California roots, has joined the Playa del Rey, Calif., agency as group account director. Most recently, he was marketing director at Nike Canada in Thornhill, Ontario.
He replaces Robert LePlae, who was promoted last November to TBWA Worldwide’s Japan office to help set up a new joint venture with Hakuhodo, servicing Nissan there [Adweek, Dec.





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