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While much of the country can only dream about being on the links this winter, TaylorMade Golf Co. is reminding serious golfers it won't be long until they can try out the brand's new R15 Metalwood driver.
To launch the new club today, the brand is debuting its "Made of Greatness" pitch from Zambezi, an independent shop in Venice, Calif., founded by ex-Wieden + Kennedy staffers Chris Raih and Brian Ford in 2006. (Ford, who could not be reached for comment, has just left the agency.)
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