Taxi Sets Up Shop In New York City

After months of preparation to enter the U.S. market, Toronto-based Taxi has arrived. And it’s gotten down to work—its fledgling office here already has three clients and is a finalist in Chipita International’s estimated $15-20 million European creative review.

Paul Lavoie, the agency’s chairman and CCO, confirmed only that the shop was in the process of moving into office space in Manhattan’s Union Square area. “We’re being discreet because we think the work speaks louder than words,” he said.

Lavoie and Taxi co-founder Jane Hope, evp of brand and design, who have both relocated to New York, are in the process of recruiting talent.