Target Channels Hamilton and The Nutcracker for Holiday Campaign Aimed at Hispanic Shoppers

Ads include a celebrity rap battle

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Halloween is almost here, which means it's time for retailers to roll out their plans for the holiday season. First up is Target, whose holiday spots from 72andSunny and Team Arrow Partners are aimed specifically at Hispanic shoppers, which over-index in Target's customer base.

Its ads include "The Toycracker," a Broadway-musical inspired spot which stars a little girl, Marisol, and Target's mascot, Bullseye the dog, as well as a parade of toys you can buy at Target.

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