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A new multimedia marketing campaign by Tahiti Tourisme North America emphasizes the importance of investing in something they say is more important than beleaguered stocks, 401(k)s or bonds: love.
“Traveling is an essential tool in investing in your relationships,” said Al Keahi, managing director at TTNA, in a statement. “During these challenging times, cutting back on each other should be the last thing any family or couple should do. Tahiti is the perfect place to invest in your relationship as the islands are secluded, serene and are continually ranked by top travel outlets as the most romantic destination in the world for couples of all ages.”
The “Invest in Your Love” campaign, via the Phelps Group, Santa Monica, Calif.,
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