Swizz Beatz on Remaining True to His Roots and Why He’s Just Getting Started

The Grammy Award-winning producer took the stage at Brandweek

Swizz Beatz
Swizz Beatz is becoming more than a music producer. Sean T. Smith for Adweek

PALM SPRINGS, Calif.—Kasseem “Swizz Beatz” Dean is more than just a producer these days. He’s an artist, a collaborator and a man with a vision who’s determined to remain authentic to his roots and leave a positive legacy for artists.

@itstheannmarie annmarie.alcantara@adweek.com Ann-Marie Alcántara is a tech reporter for Adweek, focusing on direct-to-consumer brands and ecommerce.