Brandweek

Swizz Beatz on Remaining True to His Roots and Why He’s Just Getting Started

The Grammy Award-winning producer took the stage at Brandweek

Swizz Beatz
Swizz Beatz is becoming more than a music producer. Sean T. Smith for Adweek

By Ann-Marie Alcántara

November 6, 2019

PALM SPRINGS, Calif.—Kasseem “Swizz Beatz” Dean is more than just a producer these days. He’s an artist, a collaborator and a man with a vision who’s determined to remain authentic to his roots and leave a positive legacy for artists.

Ann-Marie Alcántara
@itstheannmarie annmarie.alcantara@adweek.com Ann-Marie Alcántara is a tech reporter for Adweek, focusing on direct-to-consumer brands and ecommerce.
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