Swamp Thing

The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.

You’d figure Anheuser-Busch would know a thing or two about swamps, having croaked and kibitzed with all those frogs, lizards and ferrets.

Evidently, you’d be wrong. The St. Louis brewer had residents of Jacksonville, Fla., reaching for their atlases—or perhaps for an imported beer—after it put up a billboard there recently.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in