Susan Sarandon and Cynthia Erivo Team Up to Improve Hospital Pricing Transparency in New PSA

The two star in a public service announcement to increase awareness of patients' rights to hospital prices

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

Hospital pricing has long been a murky and complex space for consumers to navigate, meaning that critical health care procedures, treatments and services can result in crushing medical debt—sometimes surprising patients with unaffordable bills after the fact.

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