Surviving in Seattle: FCB to bail out BP&N -- Borders, Perrin & Norrander's Troubled Office Gets A New Lease on Life From Foote, Cone & Belding

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SEATTLE–Borders, Perrin & Norrander got a new lease on… After 14 perilous months for BP&N/Seattle that resulted in approximately $15 million in account losses, observers expected the office to close. But with a nod from its new parent, agency executives have just signed a six-year lease on new space here.
Pete Hatt, chairman of the estimated $40-50-million Portland, Ore.-based

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