Suits Against DoubleClick Dismissed

DoubleClick said on Friday that the U.S. District Court in the Southern District of New York has dismissed all federal privacy suits against the New York-based online advertising company.

“We are delighted with the court’s decision,” DoubleClick CEO Kevin Ryan said in a statement. “DoubleClick has always maintained that its business practices are in compliance with the law and this decision confirms that.”

Class action lawyers had charged that DoubleClick’s online advertising delivery practices–including monitoring consumer behavior through the use of cookies–violated three federal statutes: the Electronic Privacy Act, the Wiretap Act, and the Computer Fraud and Abuse Act.

According to DoubleClick, the court found no evidence in either the legislative or judicial history of any of the acts to suggest that Congress intended to prohibit DoubleClick’s cookie approach.