Suissa Settles In At Best Western

Best Western International was in final talks Friday to award the creative portion of its $25 million ad account to IPG’s Suissa Miller, sources said. The Los Angeles shop bested independents Butler, Shine, Stern & Partners in Sausalito, Calif., and R&R Partners in Las Vegas, said sources. IPG’s Media Partnership in Norwalk, Conn., will handle media, sources said. Davis Media/Chess Communications in Baltimore is the incumbent.