Student Behind Steve Jobs Logo Wins Grand Prix for Ogilvy's Coke Poster

Jung von Matt also wins top Outdoor prize for invisible Mercedes

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CANNES, France—Student work doesn't get too much respect at Cannes. Until now.

Jonathan Mak Long, the 20-year-old Hong Kong design student whose logo tribute to Steve Jobs rocketed around the world last year, has now added an Outdoor Grand Prix at Cannes to his résumé—for a Coke poster that Ogilvy Shanghai commissioned after seeing the Jobs image.

The minimalist poster, playing off the iconic white Coke stripe on a red background, shows two outstretched hands holding a bottle of Coke.

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