Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
CLEVELAND – Stouffer Foods Corp. will launch a national rebate program during the next couple of months to promote its Lean Cuisine brand. The ‘Change for Great Taste,’ promotion offers consumers a 25-cent rebate for every Lean Cusine entree or Lean Cuisine French bread pizza purchase, up to a maximum of $10. Tatham Euro RSCG, Chicago, handles. Separately, Stouffer will expand its HomeStyle entrees with the national rollout of Fish Filet with Macaroni & Cheese.
Copyright Adweek L.P. (1993)
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in