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Open Bar
J. Walter Thompson and Baileys Irish Cream prepare first spirits ads for network TV.
Signal Failure
EchoStar’s $60 Mil. Account Is Adrift
Carat Los Angeles had been discussing the possibility of adding to its EchoStar account when the satellite TV network abruptly split with the broadcast buyer. Two senior marketing executives have left the client, which is planning a merger with DirecTV.
Touche
The radio blares as a mud-spattered SUV swooshes down a mountain route. A slick spokesman lavishly praises the stylings of a luxury car.
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