Steve Nash, Serena Williams, Kerry Washington Talk Equity—in All Its Forms

The celebrity entrepreneurs are promoting Carta's fin-tech course

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The word “equity” is synonymous with Silicon Valley. The tech hub is packed with startups short on capital using equity to entice employees with stock options and ownership in a company.

That’s where Carta comes in. Created in 2012, the fin-tech startup helps manage equity for about 20,000 companies. With the goal of educating employees at a startup—or any company that offers equity—Carta recently launched Equity 101. The interactive course is made up of 10 free lessons that cover topics including accepting grants, selling shares and taxation. 

“Equity

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