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Driving in Chicago one fine summer day, I had the radio tuned to a sports talk station. Sandwiched between ads hawking strip clubs and herbal Viagra alternatives (the demographics of sports radio are another column entirely) was a spot that caught my attention.
It featured a man who was so proud of his product that he was willing to give out his direct phone line and e-mail address so listeners could call and talk about it.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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