St. John Loses 2 Florida Clients

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Sets Free Jacksonville Tourism, ABC Station
ATLANTA–St. John & Partners last week announced it had parted ways with two clients, but did not say what affect the losses would have on its billings.
Leaving the Jacksonville, Fla.-based agency are the Jacksonville and the Beaches Convention and Visitors Bureau (CVB) and WJXX-TV, the local affiliate of ABC.
For the former client, St. John & Partners was handling all leisure advertising and collateral materials, as well as placing media. According to CVB president Kathleen Ratcliffe, media will now be placed by the client, which spurred the agency to end the relationship.
According to agency executive vice president and chief marketing officer Tom Robinson, the present advertising campaign for the tourism client will run “for the foreseeable future.”






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