Sprint Ads Say, 'Yes You Can'

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

NEW YORK Sprint Nextel on Thursday kicks off a major campaign to introduce the new Sprint brand. The tagline is, “Yes you can.” The effort, which includes TV spots, print and banner ads, billboards, direct mail and retail collateral, is backed by more than $400 million in spending, according to sources.

Omnicom

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in