Spotify Pushes Its Free Tier With Fake Movie Trailers and Witty Outdoor Ads

The brand's largest marketing campaign to-date

New outdoor ads push Spotify's free tier. Spotify

Music is a powerful thing. An artist can bring even the most unlikely of people together, while an ultra-catchy song can lead you to play that track over and over again, no matter the circumstances. Don’t believe us? Check out Spotify’s latest films, both part of a major new marketing campaign from the music streaming company titled, “Love What You Love.”

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@ktjrichards katie.richards@adweek.com Katie Richards is a staff writer for Adweek.
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