Spike TV/Dunkin' Donuts "Baby"

Former college football coach and sportscaster Barry Switzer stars in a cross-promotional campaign for Spike TV (touting reality show Pros vs. Joes) and Dunkin’ Donuts. Boy, does he do a good job playing the eccentric, fumbling coach. In one spot, he addresses a women’s lacrosse team and calls them “gentlemen.” In another, he gives a “15-minutes-to-kickoff” call to a scraggly looking swimming squad. He even encourages a chess player. In the commercial shown here, Switzer accosts two young men, jumping out in front of them from behind a tree.