Spike Lee and Nike Revive Mars Blackmon for Brand's 50th Anniversary Campaign

'Seen It All,' using nostalgia as a springboard, kicks off a month of content and retail activity

Mars Blackmon, the motormouthed Knicks superfan and movie-star-turned-advertising-legend, is back to help Nike celebrate its 50th anniversary with a shoutout to history and an eye on the future.

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