Souder Tapped to Head Hal Riney

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SAN FRANCISCO Eleven months after the retirement of agency founder Hal Riney, Publicis & Hal Riney has appointed Kirk Souder, founding member of Ground Zero, to serve as its president and executive creative director.

Scott Marshall, who has served as president of the agency for the past seven years, will become chief executive officer.

“The agency always has had and always will have a creative leader at the helm. We’ve looked far and wide for someone to fill Hal Riney’s shoes and fortunately for us, Kirk has really big feet,” said Marshall.

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