Soto Returns to Goodby, Silverstein

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SAN FRANCISCO — Jon Soto, a veteran of the Levi’s and Sony PlayStation accounts at TBWA/Chiat/Day here, has returned to Goodby, Silverstein & Partners as an associate creative director.

During his previous stint at Goodby, Soto won the Cannes Grand Prix for a Nike skateboarding campaign and also worked with such clients as Umbro, Dreyer?s, and Budweiser. Soto will again team with Al Kelly at Goodby.

“It feels right to be back,” Soto said. “I?m especially excited to work with Al again.



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