Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.
Taco Bell has made a name for itself by churning out new off-the-wall “Mexican-inspired” favorites like the Doritos Locos Taco and the Naked Chicken Chalupa. Now, fans can go where the magic happens by booking a reservation to dine at the test kitchens of its Irvine, Calif., headquarters.