For Some Retail Brands, Lifetime Guarantees Never Went Out of Fashion

No expiration, no questions asked

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Even if you’re up on your legal reading, it’s likely that you missed the case of Roy L. Pearson v. Soo Chung, et al. In 2007, Washington, D.C., resident Roy Pearson hauled a local store called Custom Cleaners to court over a bungled trouser alteration that cost $10.50. “Never before in recorded history have a group of defendants engaged in such misleading and unfair business practices,” declared Pearson, who sought $54 million in damages. 

Photo: Winni Wintermeyer

His grounds? A “Satisfaction Guaranteed” sign that hung inside the store.

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