Social Content Tops Webby Ad Nominations

Wieden + Kennedy, Buzzman campaigns lead category

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

As the industry navel gazing and back patting that marks 2011’s advertising awards season approaches full force, the digital zeitgeist appears to increasingly favor creative work that blurs the line between entertainment and marketing.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in