Snickers Hosts 'Feast' in New Spots

NEW YORK The first work for Snickers since its controversial “man kiss” outing in this year’s Super Bowl positions the chocolate bar as the centerpiece of a feast.

Four TV spots, from Omnicom Group’s TBWA\Chiat\Day in New York, introduce a new tagline, “Feast,” as well as five male characters—a king, a Viking, a Pilgrim, a shirtless Polynesian and toga-clad Roman—associated with feasting.

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