Snapchat’s First Global Campaign Focuses on Friends

It features users in a dozen countries

Snapchat OOH campaign ad featuring Walt Whitman
The campaign comes on the heels of reporting strong financial results. Snapchat

Snapchat wants to tell you who your real friends are.

@martyswant martin.swant@adweek.com Marty Swant is a former technology staff writer for Adweek.
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