Smythe Gets Top Spot at Gelignite

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Alec Smythe has been appointed chairman of Gelignite Communications.

Smythe, 51, joins the Atlanta marketing communications company after serving as chief executive officer of CollectionsX, an Internet-based operation involved in the “e-receivables” business.

Smythe’s résumé also includes a stint at Equi-fax in Atlanta, wherehe served as chief marketing officer for the company’s core credit-information division. While there, he helped develop the firm’s online consumer-business unit.

“Alec’s leadership and experience will give our clients immeasurable advantages in their respective markets,” said Gelignite president and founder Jason Williams.

At Gelignite, Smythe will work with Williams in offering an array of strategic marketing services, including consulting and public relations.







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