Slam Places Premium on Basketball Culture With One 'N Done

The media publisher is collaborating with artists and brands for exclusive merchandise drops

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The NBA’s 75th anniversary celebration has led to some quality ad content, such as the league’s recent spot featuring a who’s who of basketball stars past and present. Now, basketball publisher Slam is getting in on the action with a wide-ranging collectible drop called One ‘N Done.

Beginning Oct. 28 with an ode to 75 years of the NBA, the first product collaboration will feature artist Victor Solomon and his brand Literally Balling. Throughout the 2021-22 NBA season, Slam will release exclusive drops with brands including Actively Black, Colle, Utopia and Warren Lotas.




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