Skittles' 2017 Super Bowl Ad Is All About Young Love, Burglary and Saying 'Katie' a Lot

Adam&eve DDB romances the rainbow

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At last year's Super Bowl, Skittles showed up to the party with Steven Tyler and one of the oddest ads of the game. This year, the candy brand is keeping it weird—thankfully without any high-pitched antics.

The 30-second Skittles spot for Super Bowl LI hit YouTube this morning. Created by famed London agency adam&eve DDB (best known for holiday work for U.K. brands like John Lewis and Harvey Nichols), the spot tells a simple and quirky story of young love.

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