Singer Dawn Richard Partners With Palm to Bring More Emerging Tech to New Orleans

The artist hopes to push a rapidly evolving industry into a more equitable space

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Despite some developments in making diversity in tech companies a higher priority, it’s still clear that more needs to be done. Palm, an electronic technology company, is reminding us that real inclusion starts at a local level.

In an effort to expand the technology space to local and underserved communities, Palm announces a new partnership with New Orlean’s-born singer and songwriter Dawn Richard. After the company introduced its first wireless earbuds, Richard decided to join the brand as a minority owner and creative director of culture and lifestyle.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in