Signet Jewelers Acquires Jewelry Rental Service Rocksbox

Providing a new revenue stream for the parent of brick-and-mortar brands

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Signet Jewelers, the parent of retail banners such as Jared and Zales, has acquired jewelry rental service Rocksbox for an undisclosed amount, it announced today. According to previous reports, Rocksbox had raised roughly $10 million since it was founded in 2012.

Top line

The purchase of the subscription service is a significant shift for the retail conglomerate Signet, which operates more than 2,800 physical locations, generated about $5.2 billion in sales in its most recent fiscal year and claims to be the largest seller of diamond

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