Shriver Survives Industry Roast

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NEW YORK Bobby Shriver, chairman of (Product) Red, a program that donates a portion of the sales from designated products to the Global Fund to Fight AIDS in Africa, was the subject of a roast on Monday.

The New York Advertising Club named Shriver its Advertising Person of the Year at the event.

For the most part the jabs were gentle and loving and rated G. The exception was Russell Simmons, chairman of Rush Communications, who worked with Shriver on the Very Special Christmas album he produced several years ago.

Simmons





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