Shops to Hail Caesar

Little Caesars plans a review for its $40 million account and could combine it with the accounts of two sports teams that are under the same owner, a company representative said.
FCB Worldwide quit the business last week citing a conflict with the Taco Bell account at FCB’s Costa Mesa, Calif., office. Sources, however, said the two-year relationship had been troubled for several months, with the Southfield, Mich., agency repeatedly finding itself at budgetary and philosophical odds with the client.
The Detroit-based pizza retailer has yet to begin a search and has a new campaign from FCB that has yet to air, said Susan Sherbow, a company representative.
It has not been determined whether the search will be national in scope or what the agency criteria will be, Sherbow said.