Recent Data Shows Shopping Habits Formed During the Pandemic Might Be Permanent

Lockdown shopping has made stockpilers and deal hunters out of most everyone

overhead of a person on a laptop with a credit card in their hands
Searching for a discount? Some 70% of Americans now do so every time they shop. Getty Images

At a time when 1.8 million Americans per day are getting one of the Covid-19 vaccines and infection rates continue to fall, most of us are daydreaming of a post-pandemic future.

@UpperEastRob Robert Klara is a senior editor, brands at Adweek, where he specializes in covering the evolution and impact of brands.