Shake Up in the Creative Ranks of DDB Needham: Creative Director David Jenkins To Leave Post; Bob Scarpelli Left Alone at the Top

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CHICAGO – The creative revolution at DDB Needham Chicago took yet another turn last week when co-executive creative director David Jenkins announced he was departing the agency, leaving the other co-executive cd, Bob Scarpelli, as its sole creative chief.
Agency president Susan Gillette said nothing specific had prompted the shift, but that it had ‘sort of evolved to this point. I believe the co-creative director concept worked for us for the past two years, but at some point you have to look at how to make thins more effective and that’s where we’ve been for the past three or four months,’ Gillette said.


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